What are meta tags
Meta tags are tags placed between <head> and </head> in the theme of websites, which often begin with a prefix <meta…. Some of these meta tags direct web crawlers to collect information about that website and some meta tags affect the navigation of the website. Therefore, some meta tags form the structural framework of the website, while some meta tags participate in the functional process of the website. The SEO of the website is enhanced by using meta tags appropriately. So, I am describe in the article for important Meta tags for Blogger site.
If you have created your blog website on blogger.com, then whatever theme you are using in your website, some meta tags are included in it, and you have to add some meta tags to it yourself. There is also a need to change some of the already attached metatags in Thi, which you can easily add or move by opening the edit HTML of the theme of Blogger Dashboard.
Here I am providing some important meta tags. Out of this, you can add meta tags that are not associated with your website. For this, first of all, by opening the edit HTML of your blog theme, check all the meta tags. You can also check meta tags through ‘Viv Page Source’, in which you can see the meta tags placed in your website between <head> and </head>.
To change the coding of the theme, you must have some knowledge of theme coding, otherwise you may make a mistake when you change the theme due to lack of knowledge. Before making changes to the coding of the theme, you should download a backup of the theme, so that if you make a mistake and do not understand it, you can restore that backup.
Those necessary meta tags that you should apply to increase SEO in your blog website theme are given below.
1. The meta tags that are usually included in all blog themes.
<meta expr:content='"text/html; charset=" + data:blog.encoding' http-equiv='Content-Type'/><meta content='width=device-width, initial-scale=1, maximum-scale=1' name='viewport'/><title><data:view.title.escaped/></title><link expr:href='data:blog.blogspotFaviconUrl' rel='icon' type='image/x-icon'/><meta expr:content='data:skin.vars.main_color' name='theme-color'/><link expr:href='data:view.url.canonical' rel='canonical'/><meta expr:content='data:view.description.escaped' name='description'/><b:tag cond='data:view.isMultipleItems and data:widgets.Blog.first.posts[0].featuredImage' expr:href='data:widgets.Blog.first.posts[0].featuredImage resizeImage 1600' name='link' rel='image_src'/><b:tag cond='data:view.isSingleItem and data:view.featuredImage' expr:href='data:view.featuredImage resizeImage 1600' name='link' rel='image_src'/>
If all of these meta tags are added to your theme, that’s fine. If any of these meta tags are not added to your theme, you can add them, as these are essential meta tags. Plus, these are all input metatags, which automatically creates output meta tags for each of your web pages. So you should not make any unnecessary changes in them.
2. Open Graph Meta Tags
These meta tags are applied to make your website look good for good grip and sharing on Facebook and other social media. Here are the input meta tags of Open Graph:
<meta expr:content='data:blog.localeUnderscoreDelimited' property='og:locale'/>
<b:if cond='data:view.isHomepage'><meta content='website' property='og:type'/></b:if>
<b:if cond='data:view.isSingleItem'><meta content='article' property='og:type'/></b:if>
<b:if cond='data:view.isMultipleItems and not data:view.isHomepage'> <meta content='object' property='og:type'/></b:if>
<meta expr:content='data:view.title.escaped' property='og:title'/><meta expr:content='data:blog.url.canonical' property='og:url'/><meta expr:content='data:view.description.escaped' property='og:description'/><meta expr:content='data:blog.title.escaped' property='og:site_name'/><b:tag cond='data:view.isMultipleItems and data:widgets.Blog.first.posts[0].featuredImage' expr:content='data:widgets.Blog.first.posts[0].featuredImage resizeImage 1600' name='meta' property='og:image'/><b:if cond='data:view.featuredImage'><meta expr:content='data:view.featuredImage resizeImage 1600' property='og:image'/></b:if>
After applying them to the theme, you can see their output structure “View page source” check of your blog site or also check with the help of an SEO checker tool or extension.
3. Twitter Cards Meta Tags
These meta tags are applied to your website to make a good look for a good grip and shearing on Twitter. These are input meta tags for Twitter as:
<meta expr:content='data:view.title.escaped' name='twitter:title'/><meta expr:content='data:blog.url.canonical' name='twitter:domain'/><meta expr:content='data:view.description.escaped' name='twitter:description'/><meta content='summary_large_image' name='twitter:card'/><b:tag cond='data:view.isMultipleItems and data:widgets.Blog.first.posts[0].featuredImage' expr:content='data:widgets.Blog.first.posts[0].featuredImage resizeImage 1600' name='meta' property='twitter:image'/><b:if cond='data:view.featuredImage'><meta expr:content='data:view.featuredImage resizeImage 1600' name='twitter:image'/> </b:if><meta content='@yourtwitterusername' name='twitter:site'/><meta content='@yourtwitterusername' name='twitter:creator'/>
In these Twitter cards meta tags, you write your Twitter User Name with @yourtwitterusername in the two meta tags below, and let the rest remain the same. After applying them to the theme, you can see their output structure “View page source” check of your blog site or also check with the help of an SEO checker tool or extension.
4. Microdata Meta Tags
<meta expr:content='data:view.title.escaped' itemprop='name'/><meta expr:content='data:view.description.escaped' itemprop='description'/><meta expr:content='data:widgets.Blog.first.posts[0].featuredImage resizeImage 1600' itemprop='image'/>
5. Other important meta tags
<meta content='index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1' name='robots'/>
<meta content='index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1' name='googlebot'/>
<meta content='en' http-equiv='content-language'/>
<link expr:href='data:blog.url' hreflang='x-default' rel='alternate'/>
<meta content='IE=edge' http-equiv='X-UA-Compatible'/>
<meta expr:content='data:blog.title' name='copyright'/>
<b:if cond='data:view.isHomepage and data:view.isMultipleItems '><meta expr:content='data:view.title.escaped' name='title'/> </b:if>
<b:if cond='data:view.isSingleItem'><meta expr:content='data:blog.pageName' name='title'/></b:if><b:if cond='data:view.isHomepage and data:view.isMultipleItems '><meta content='Your Site Keywords' name='keywords'/></b:if><b:if cond='data:view.isSingleItem'><meta expr:content='data:blog.pageName' name='keywords'/></b:if>
<meta content='Auther Name' name='author'/>
6. Other Advanced Meta Tags
If you want Google to read some text by Google in your blog post in Rich Snippet, then use this meta tags. If you want, you can prevent text reading in rich snippet using ‘nopageradaloud‘.
<meta content='pagereadaloud' name='google'/>
If you want Google to see a search box in your blog post in Rich Snippet, then use this meta tags. If you want, you can stop showing search boxes in rich snippet using ‘nositelinksearchbox‘.<meta content=’sitelinkssearchbox’ name=’google’/>
If you have your own Facebook page, you can link it too. For that, you should add the digital user ID of Facebook page instead of ### in the metatags below and add the full profile link instead of https://www.facebook.com/###.
<meta content='###' property='fb:admins'/><meta content='###' property='fb:pages'/><meta content='###' property='fb:app_id'/><b:if cond='data:view.isSingleItem'><meta content='https://www.facebook.com/###' property='article:author'/><meta content='https://www.facebook.com/###' property='article:publisher'/></b:if>
Since all these Meta Tags are to make the website full indexable. You can customize the content of these meta tags as per your wish.
Conclusion
Since we have provided some detailed description of Meta Tags in this post. If you do not understand anything or tags about this subject, then you can ask us by commenting in the comment box below or by contact us form.
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